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National Geographic Partners With Aryzon To Create Open-Air AR Planetarium

Sit mountainside and explore the stars in Quebec’s first open-air AR planetarium.

National Geographic Partners With Aryzon To Create Open-Air AR Planetarium - VRScout

National Geographic Partners With Aryzon To Create Open-Air AR Planetarium – VRScouthttps://vrscout.com/news/nat-geo-aryzon-ar-planetarium/#National Geographic and Aryzon, the creators of the first cardboard AR headset, have partnered to bring the world’s first open-air planetarium to the award-winning Au Diable Vert Station Montagne in Glen Sutton, Quebec called ObservEtoiles.

 

ObservEtoiles is an ambitious outdoor AR experience that will explore the solar system and bring 17 century illustrations, constellations, and the names of the stars and planets to life as you explore the skies above you. You’ll even see satellites as they pass above you in real-time.

How Sephora is leveraging AR and AI to transform retail and help customers buy cosmetics

How Sephora is leveraging AR and AI to transform retail and help customers buy cosmetics - TechRepublic

How Sephora is leveraging AR and AI to transform retail and help customers buy cosmetics – TechRepublichttps://www.techrepublic.com/article/how-sephora-is-leveraging-ar-and-ai-to-transform-retail-and-help-customers-buy-cosmetics/Beauty retailer Sephora followed customer technology trends to command the cosmetic industry worldwide. Here’s an inside look at its successful digital transformation.

Augmented Reality and Virtual Reality Product Development, Marketing and Customer Experience Conference

AR & VR Product Development, Marketing and CX Conferencehttp://claridenglobal.com/conference/arvr-sg-2018/?utm_campaign=ARVR_L8005_EDM9_BUY_SG_GpA&utm_medium=email&utm_source=Eloqua Through opening up a whole new canvas for storytelling and brand exploration, AR and VR offer novel, unprecedented ways to capture, hold attention and enhance the experience for customers. Nevertheless, surveys show that Singapore businesses remain skeptical about the immersive technologies, as exploration of such new technologies requires a keen understanding and a strong line of sight to brand strategy.

Ikea’s New App Flaunts What You’ll Love Most About AR

https://www.wired.com/story/ikea-place-ar-kit-augmented-reality?mbid=nl_092117_gadgetlab&CNDID=%%CUST_ID%%No, you can’t turn your living room into a battlefield. But you can see what that sofa would look like if you bought it. Ikea built the app with Apple’s ARKit, a developer toolkit created to usher in the augmented reality revolution on iOS devices. The app is free and available now, as long as your iPhone is updated to iOS 11.

Apple’s AR is closer to reality than Google’s

Apple’s AR is closer to reality than Google’s - The Verge

Apple’s AR is closer to reality than Google’s – The Vergehttps://www.theverge.com/2017/6/26/15872332/apple-arkit-ios-11-augmented-reality-developer-excitement?ref=donvy.comApple has often been accused of acting like it invented things that others have been doing for years, but its new ARKit in iOS 11 is already showing signs to suggest that Apple will help bring AR into the mainstream faster and better than anyone else.