https://www.economist.com/blogs/prospero/2017/07/how-westeros-won?fsrc=scn%2Ffb%2Fte%2Fbl%2Fed%2FwhatisthemoralcompassofgameofthronesBeing good does not get you to the top. But neither does pure evil. What does it take to run the Seven Kingdoms? One must go about things intelligently. That means being ruthless and unsentimental when necessary, not standing rigidly on principle or tradition. Flexibility, not stubbornness, cunning rather than guilelessness.