…and boy do they pop

cnet.com: Elsewhere's frames have collapsible arms that fold out so you can slip an iPhone in to watch video in 3D.

cnet.com: Elsewhere’s frames have collapsible arms that fold out so you can slip an iPhone in to watch video in 3D.

Elsewhere, a startup you’ve never heard of, wants to crack 3D video for phones where giants have failed.

A wife-and-husband team, Wendellen Li and Aza Raskin, on Thursday  launched Elsewhere’s namesake product for sale. The $50 black plastic glasses attach to your iPhone and, working with Elsewhere’s free app, make any video appear three-dimensional, whether it’s Netflix, YouTube or something you shot with your phone camera.